Mack Hollins

Mack Hollins

31-Year-Old Wide ReceiverWR
Buffalo Bills
2024 Fantasy Outlook
It's probably fair to label Hollins as a journeyman at this point, now that he's approaching his age-31 season on his fifth NFL team. Since joining the league in 2017, the 6-4, 221-pounder hasn't logged a ton of production overall, but when you look a bit deeper, he's only had one season with significant target volume, and when he got it he delivered. Hollins' 94 targets (more than triple the number he's had in any other season) in 2022 with the Raiders yielded 57 receptions for 690 yards and four touchdowns. The Bills have completely overhauled their receiving corps this year, so it's possible that Hollins, who caught 18 passes in 13 games with the Falcons in 2023, could carve out a steadier role in his latest locale. Read Past Outlooks
RANKS
#1268.33
ADP
$Signed a one-year, $2.6 million contract with the Bills in March of 2024.
Quiet day in Week 15
WRBuffalo Bills
December 18, 2024
Hollins caught one of three targets for seven yards in Sunday's 48-42 win over the Lions.
ANALYSIS
After scoring touchdowns in two straight games, Hollins was essentially a non-factor Sunday against the Lions. The wideout played 50 percent of the Bills' offensive snaps, but he was unable to do much with the three targets he saw come his way. In the four games rookie Keon Coleman missed with a wrist injury, the 31-year-old Hollins averaged roughly a 72 percent offensive snap share. With the return of Coleman to the lineup, the veteran's snap share took a hit, which will likely continue to be the case going forward. Hollins should remain off the fantasy radar heading into a Week 16 matchup against the Patriots.
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NFL Stats
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Fantasy/Red Zone Stats
See red zone opportunities inside the 20, 10 and 5-yard lines along with the percentage of time they converted the opportunity into a touchdown.
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Advanced NFL Stats
How do Mack Hollins' 2024 advanced stats compare to other wide receivers?
This section compares his advanced stats with players at the same position. The bar represents the player's percentile rank. For example, if the bar is halfway across, then the player falls into the 50th percentile for that metric and it would be considered average. The longer the bar, the better it is for the player.
  • Air Yards Per Game
    The number of air yards he is averaging per game. Air yards measure how far the ball was thrown downfield for both complete and incomplete passes. Air yards are recorded as a negative value when the pass is targeted behind the line of scrimmage. All air yards data is from Sports Info Solutions and does not include throwaways as targeted passes.
  • Air Yards Per Snap
    The number of air yards he is averaging per offensive snap.
  • % Team Air Yards
    The percentage of the team's total air yards he accounts for.
  • % Team Targets
    The percentage of the team's total targets he accounts for.
  • Avg Depth of Target
    Also known as aDOT, this stat measures the average distance down field he is being targeted at.
  • Catch Rate
    The number of catches made divided by the number of times he was targeted by the quarterback.
  • Drop Rate
    The number of passes he dropped divided by the number of times he was targeted by the quarterback.
  • Avg Yds After Catch
    The number of yards he gains after the catch on his receptions.
  • % Targeted On Route
    Targets divided by total routes run. Also known as TPRR.
  • Avg Yds Per Route Run
    Receiving yards divided by total routes run. Also known as YPRR.
Air Yards Per Game
38.6
 
Air Yards Per Snap
0.99
 
% Team Air Yards
16.6%
 
% Team Targets
10.0%
 
Avg Depth of Target
13.2 Yds
 
Catch Rate
58.5%
 
Drop Rate
0.0%
 
Avg Yds After Catch
3.2
 
% Targeted On Route
14.2%
 
Avg Yds Per Route Run
1.02
 
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2024
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Snap Distribution / Depth Chart
Snap Counts
Snap %
Buffalo BillsBills 2024 WR Snap Distribution See more data like this | See last season's snap counts
#% of Team Snaps

54665%
11464%
46555%
11062%
40849%
4324%
31538%
7140%
17321%
8548%
12715%
00%
364%
158%
223%
00%
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Receiving Alignment Breakdown
See where Mack Hollins lined up on the field and how he performed at each spot.
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This Week's Opposing Pass Defense
How does the Patriots pass defense compare to other NFL teams this season?
The bars represents the team's percentile rank (based on QB Rating Against). The longer the bar, the better their pass defense is. The team and position group ratings only include players that are currently on the roster and not on injured reserve. The list of players in the table only includes defenders with at least 3 attempts against them.
NE
vs Patriots
Sunday, Dec 22nd at 4:25PM
Overall QB Rating Against
80.8
 
Cornerbacks
76.8
 
Safeties
90.2
 
Linebackers
83.9
 
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2024 Mack Hollins Split Stats
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Measurables Review View College Player Page
How do Mack Hollins' measurables compare to other wide receivers?
This section compares his draft workout metrics with players at the same position. The bar represents the player's percentile rank. For example, if the bar is halfway across, then the player falls into the 50th percentile for that metric and it would be considered average.
Height
6' 4"
 
Weight
221 lbs
 
40-Yard Dash
4.53 sec
 
Hand Length
9.75 in
 
Arm Length
33.25 in
 
Recent RotoWire Articles Featuring Mack Hollins See More
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Yesterday
Michael Penix is unproven, but the quarterback change gives new hope to Falcons pass catchers like Drake London.
Weekly Rankings: Week 16 Value Meter
4 days ago
How much more work will Jahmyr Gibbs have now that David Montgomery is out for the season.
Box Score Breakdown: Week 15 Snaps, Routes, Personnel and Usage
6 days ago
Jerry Donabedian breaks down all the Week 15 action, including a slew of huge games from superstar wide receivers like Mike Evans and Amon-Ra St. Brown.
Gameday Injuries: Week 15
7 days ago
A closer look at the latest Week 15 injury news as of Sunday morning as the fantasy playoffs begin for many leagues.
Wide Receivers vs. Cornerbacks: Week 15 Matchups
8 days ago
Ever since Marshon Lattimore switched teams, Washington's Week 15 matchup with New Orleans became a good matchup for Terry McLaurin.
Past Fantasy Outlooks
2023
2022
2021
2020
2018
2017
Hollins took advantage of injuries in Las Vegas' receiving corps last year, securing 57 of 94 targets for 690 yards and four touchdowns. After the career year, the 6-4 wideout joined Atlanta this offseason, where he'll presumably take over as the No. 2 behind Drake London with Olamide Zaccheaus off to Philadelphia. Despite a 7-10 record, Atlanta ran way more than it passed in 2022, and things aren't expected to change with Desmond Ridder at the helm. While Hollins will be the second WR, he'll likely be the third option, at best, in the passing attack behind London and TE Kyle Pitts.
Hollins caught only 14 passes for 223 yards on 28 targets in 17 games with the Dolphins last season, but he averaged 15.9 yards per reception and found the end zone four times. After signing with the Raiders this offseason, the 6-4, 221-pound receiver will compete with Keelan Cole for the No. 3 wide receiver role behind 2021 Pro Bowlers Davante Adams and Hunter Renfrow.
Hollins is just one among a number of depth wideouts with a fair case for depth reps in Miami, so he'll need to distinguish himself from the crowd somehow. It's possible that Hollins' special-teams acumen could give him a leg up.
Hollins didn't accomplish much in four games with the Dolphins in 2019, failing to bring in his only target, but he had previously posted ten catches for 125 yards across 12 appearances in Philadelphia. At this point,he 26-year-old looks most suited to special-teams and reserve work, but in the wake of Albert Wilson and Allen Hurns both having opted out, there could be room for him to make a small impact in the Dolphins' receiving corps.
Hollins enters his second season in a similar situation to that in which he found himself his rookie year: fourth on the depth chart. Alshon Jeffery and Nelson Agholor are returning, and Mike Wallace will presumably replace Torrey Smith. However, the Eagles are high on Hollins and even hired his college position coach to continue their work together with the team in Philadelphia. While the former Tar Heel saw targets in only one of 2017's first five games, the 6-4 receiver was developing quite a rapport with Carson Wentz prior to the latter's season-ending knee injury, as Wentz targeted Hollins at least once in each of his last seven games prior to hitting injured reserve. If Wentz makes a speedy recovery and Hollins impresses in the preseason like he did in 2017, the 24-year-old could be poised to surprise many this year.
Hollins should slot in as the Eagles' fourth wide receiver, at least, simply because of his special teams ability. In the event he sees some offensive snaps, he presents a potential big-play threat, as he stands 6-4, weighs 221 pounds, averaged more than 20 yards per reception at North Carolina, and ran a 4.53 40 at the Combine. In the event of an injury to one of the starters at the position and further lackluster production from Nelson Agholor, Hollins could easily become a consideration in the fantasy realm in 2017 -- especially since Jordan Matthews was shipped off to the Bills in the preseason.
More Fantasy News
Reaches end zone again
WRBuffalo Bills
December 8, 2024
Hollins recorded four receptions on six targets for 57 yards and a touchdown in Sunday's 44-42 loss to the Rams.
ANALYSIS
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Scores touchdown against 49ers
WRBuffalo Bills
December 4, 2024
Hollins caught his lone target for seven yards and a touchdown in Sunday's 35-10 win over the 49ers.
ANALYSIS
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Makes impact in win
WRBuffalo Bills
November 10, 2024
Hollins brought in all four targets for 86 yards in the Bills' 30-20 win over the Colts on Sunday.
ANALYSIS
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Clear for Week 10
WRBuffalo Bills
November 8, 2024
Hollins (shoulder) doesn't have a designation for Sunday's game in Indianapolis.
ANALYSIS
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Limited Thursday
WRBuffalo Bills
Shoulder - AC Joint
November 7, 2024
Hollins (shoulder) was a limited participant in Thursday's practice.
ANALYSIS
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Latest Fantasy Rumors
Bigger role for Week 10
WRBuffalo Bills
November 9, 2024
With Keon Coleman ruled out for Sunday's game against Indianapolis due to a wrist injury and Amari Cooper listed as questionable for the same issue, Hollins could serve as Buffalo's de facto No. 2 wideout behind Khalil Shakir, Alec White of the Bills' official site reports.
ANALYSIS
Hollins is coming off his most productive outing of the regular season, when he caught all five of his targets for 30 yards and a touchdown in the Bills' Week 9 win over the Dolphins. Cooper was sidelined during that contest and Coleman had just one catch on two targets for 21 yards, so Hollins has demonstrated that he can serve as a reliable target for quarterback Josh Allen along with Shakir and second-year tight end Dalton Kincaid.
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